Unit 4

My chosen media products are: Snapchat YouTube  Mario Karts  Snapchat Target audience -  Snapchat is aimed mainly towards people of all genders aged between 15-25 years old. This can be seen through the duel navigation system. The younger end of the target audience are more likely to scroll through the menus whereas the older end would most likely click through the menus using the icons. The app is used widely by people of all sexualities as the vast amount of content interests all different kinds of people. All social grades can use Snapchat but it is likely that the largest number of users appear in the B-C2 groups. Even though the largest number of users are from the US, Snapchat is used by people across the globe. Purpose - Snapchat is to communicate with friends and family and keep up with their daily life. It  allows users to post short videos and photos know as ‘snaps’ and send messages individually or in group chats. Navigation - Snapchat has a navigation system where you can s